Fundamental Module

The Need To Know Guide To Selling Life Insurance

This course will empower you to effectively communicate the importance of life insurance and help clients make informed decisions that protect their financial future. By the end of this course, you will have a deep understanding of life insurance products, the skills to calculate appropriate coverage, and the confidence to sell life insurance with ease.
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Course contents

Key Learning Outcomes

  • Understand the fundamental principles of life insurance and why it is essential for financial planning.
  • Learn about the different types of life insurance policies: term, return of premium, and permanent coverage.
  • Master simple and effective ways to explain life insurance to clients, using analogies and clear language.
  • Gain proficiency in calculating life insurance needs using the LIFE (Loans, Income, Funeral, Everything else) method.
  • Explore the suitability hierarchy for recommending the right life insurance policy based on client needs and budget.
  • Develop the ability to present life insurance options in a compelling manner that emphasizes the importance of coverage.
  • Understand the process of quoting life insurance and the must-do techniques to provide clear and transparent options to clients.
  • Learn practical strategies to overcome objections and help clients see the value in purchasing life insurance today.
  • Enhance your confidence in discussing and selling life insurance by leveraging on-demand resources and State Farm tools.

Course Content

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